What is the  Cost  and   Impact  of Bad Data to Your Business?

DMS Sync is a powerful bi-directional data pipeline designed to optimize Dealer Management Systems (DMS) by continuously cleansing, enriching, and updating thousands of records daily. Each day, the system reviews and processes large volumes of data, updating hundreds of customer records to ensure the most accurate and up-to-date information. This helps dealerships maintain high data quality and make more informed, strategic decisions.

Data Cleanse

Unlock the Power of Data Hygiene for Business Growth

DMS Sync delivers powerful value by streamlining data management for dealerships through its bidirectional data pipeline. It ensures accurate, up-to-date customer and vehicle information by continuously cleansing and enriching records.

The platform helps businesses improve marketing precision, optimize customer outreach, and increase sales opportunities. This efficient process enhances operational performance and data integrity, driving better decision-making and higher ROI.

Why is Data Hygiene Important

On average, 4% of our consumer database undergoes changes each month

8% of Contacts Updated with New or Changed Cell Phone Numbers

12% of the Customer Relocated or moved out of area

20%

DMS Customers Have an Open Recall

46%

of Vehicles
No Longer Owned

49%

Email Addresses Corrected or Updated

51%

Addresses Corrected Not Updated by NCOA

Email and Postal Appends

Maximize Your Outreach with Email and Postal Appends

Appending data is essential for enhancing your marketing efforts by ensuring you have accurate and complete customer contact information. By filling gaps in your email and postal records, you can engage more effectively across multiple channels.

  • Improve the accuracy of customer databases

  • Reach more  customers across multiple channels

  • Enable targeted, personalized marketing efforts

  • Increase response rates and engagement

  • Reduce wasted marketing spend on outdated data

  • Strengthen overall data hygiene and campaign effectiveness